Industry Resources
Learn all about the training/education/enablement industry including benchmarks and best practices.
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Customer Education Benchmarks & Trends Report 2022
In this report, we’ll share our findings from surveying 120+ external (customer and partner) education teams on trends in budgets, content formats, integrations, team size, and more.
FREE
Analytics
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Reports
2022
Customer Education Industry
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Common Challenges and Solutions for Digital Training
This course takes a look at 6 common challenges we hear when creating on-demand resources or delivering virtual training, as well as some solutions to help with each.
FREE
30 min
2020
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Industry-Related Courses
Content Strategy
Creating Engaging On-Demand Content
Learn some techniques and tips for creating on-demand content that engages your audience
FREE
20 min
2020
Industry-Related Courses
Content Strategy
Creating Engaging VILT Content
Learn some techniques and tips for creating VILT content that engages your audience
FREE
15 min
2020
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Industry-Related Courses
Content Strategy
VILT
Marketing Training to New Users
Learn how to convert your newest customers into your newest learners!
FREE
20 min
Marketing
2021
Industry-Related Courses
Monetizing Your Training Program
Ready to grow training revenue? Learn how to leverage internal partnerships to drive training revenue through the roof.
FREE
18 min
2019
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Industry-Related Courses
Monetization
Strategies for Promoting your Training Offerings
Discover ways to inspire end users to learn more about the various products and features you offer.
FREE
18 min
Marketing
2019
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Industry-Related Courses
Tips and Tools for Creating On-Demand Content
Join us as we take a look at ways to improve your on-demand content for both on and off-camera formats
FREE
40 min
2021
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Industry-Related Courses
Content Strategy
3 Steps to Using Education to Fuel Product-Led Growth (PLG)
Learn Skilljar's secrets to leverage customer education to fuel product-led growth.
FREE
54 min
Webinars
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2022
Customer Education Industry
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Operational Efficiency
4 Ways That Culture Amp Turned Customer Education into Their Secret Weapon
Learn how Culture Amp's program differentiates them from their competition, and how it benefits customer health, account expansion, and sales enablement.
FREE
59 min
Webinars
Webinar
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2020
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Content Strategy
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4 Ways to Optimize and Uplevel Your Customer Education Program in 2024 (Skilljar, Jackson Laboratory, & AppFolio)
How to leverage integrations for monetization, CRM, certification, badging, and lead generation.
FREE
56 min
Webinars
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Customer Education Industry
2023
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Drive Revenue
Academy Spotlight 2.0: Lessons from 5 Stand-Out Academies
Our panel shares real-life examples and creative solutions to common challenges in customer education.
FREE
59 min
Webinars
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Recent
Customer Education Industry
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2024
Customer Experience
A Customer-First Approach to Professional Certifications
Bluebeam joins Skilljar to share how their customer-first approach to launching a professional certification brought value to their customers, education program, and organization.
FREE
52 min
Webinars
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2022
Certification
Community
Credentialling
Monetization
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Drive Revenue
Badges, Certificates, and Certifications
Do you know what the differences are between badges, certificates, and certifications?
FREE
43 min
Webinars
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2019
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Credentialling
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Boost Customer Activation & Retention
Heap shares how they optimized their training program by analyzing behavioral data
FREE
60 min
Webinars
Analytics
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Content Strategy
2023
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Build, Promote, Measure
How to Gain Visibility for Your Customer Education Program (w/Weave)
FREE
59 min
Webinars
Analytics
Marketing
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Content Strategy
2023
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Customer Experience
Building and Delivering Engaging Virtual Instructor-Led Trainings (VILT)
The Gong Customer Education team is joining Skilljar to share how they are building a best-in-class virtual education program and breaking the norms.
FREE
54 min
Webinars
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2022
Content Strategy
VILT
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Operational Efficiency
Building Your Customer Education Brand
Using customer champions to drive widespread program adoption
FREE
50 min
Webinars
Theming
Marketing
Webinar
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2019
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Creating Delightful Customer Education Programs that Drive Business Outcomes
It’s critical that both your content and your learning experience are highly engaging, especially when training is voluntary.
FREE
60 min
Webinars
Webinar
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2020
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Content Strategy
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Creating Engaging Content in a Virtual World
Check out our tips and tricks for creating engaging content in a virtual world.
FREE
60 min
Webinars
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2020
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Content Strategy
VILT
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Customer Education is the Scale Engine of Customer Success
1:1 customer training can drain your Customer Success team’s time and energy. If approached correctly, your customer education can support your customer success growth — not hold it back.
FREE
55 min
Webinars
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2021
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Customer Education Industry
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Operational Efficiency
Customer Education Strategy 101
How to build a Customer Education Program that matches today’s user needs by focusing on three components of a comprehensive strategy: technology, engagement, and content.
FREE
44 min
Webinars
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2019
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Content Strategy
Customer Education Industry
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Education + Marketing: Uncover hidden opportunities to add value
Unlock the Power of Unified Marketing and Education Campaigns
FREE
59 min
Webinars
Marketing
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2024
Operational Efficiency
Gaining Buy-In: How to market your external training program internally
Walk away knowing how to win hearts & minds (plus budget) through internal marketing.
FREE
58 min
Webinars
Marketing
auto-registration
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2024
Product Adoption
Getting Started with Certification
How Zendesk is Creating Value for its Customers, Partners, and Employees
FREE
54 min
Webinars
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2021
Certification
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Product Adoption
How to Build a Business Case for Customer Education
Customer education and customer success expert Brandon Carroll shares his proven method for building a business case for customer education and training.
FREE
51 min
Webinars
Analytics
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2022
Customer Education Industry
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Drive Revenue
How Unifying Customer Communities and Education Can Drive Engagement
How do leading Customer Success teams combine resources across channels to drive product adoption, customer engagement and customer retention?
FREE
58 min
Webinars
Analytics
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2020
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Community
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How to Scale Your Customer Education Engine Fast
We showcase some of the most innovative EdTech companies and how they’re helping teachers and school administrators prepare for the new challenges ahead.
FREE
58 min
Webinars
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2020
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Content Strategy
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How to Secure (More) Budget for Customer Education
We share the top tips from industry leaders to help you demonstrate your program’s impact, make powerful proposals for new initiatives, and get the budget you need to make them a reality.
FREE
56 min
Webinars
Analytics
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2020
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Customer Education Industry
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Innovation to Application: Must-Have Customer Education Automation & AI Tactics
Learn how to scale strategic initiatives and everyday tasks using human, technical, and artificial intelligence.
FREE
59 min
Webinars
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Content Strategy
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2024
Operational Efficiency
Keeping up with the Content: Crafting Content Strategies for Customer Education
Follow along as we we tap into over 30 years of combined Customer Education experience to share best practices for designing a winning content strategy.
FREE
58 min
Webinars
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Content Strategy
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Leadership Insights to Boost Customer Success (Skilljar & Zywave)
5 Ways to Level-up the Customer Education & Customer Success Partnership
FREE
54 min
Webinars
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Customer Education Industry
2023
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Operational Efficiency
Level Up Your Content for Customers
In this webinar, Matt reveals the secrets of success for anyone looking to use videos and screen capture images to communicate more effectively through customer education.
FREE
54 min
Webinars
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2021
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Content Strategy
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Customer Experience
Measure Up: How to Analyze Education Program Metrics
Expressing your program's value is vital to any training team, but which metrics best illustrate business impact?
FREE
52 min
Webinars
Analytics
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2023
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Operational Efficiency
Meeting Your Users Where They Are: Success Strategies for Education at Scale
Hear how two different organizations used technology to transform their manual processes for education, onboarding, training, and professional development.
FREE
54 min
Webinars
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2021
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Content Strategy
Integrations
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Operational Efficiency
Monetizing Customer Education
Monetizing customer training helps to offset program costs, fuel your initiatives, and enable additional investment in your programs.
FREE
59 min
Webinars
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2019
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Monetization
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No Jedi Mind Tricks: RingCentral's 4 Key Strategies to Scale Customer Education and Training
Get insight into how RingCentral leveraged talent, innovated content design and stretched their budget to deal with the demands of hyper-growth.
FREE
58 min
Webinars
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2022
Content Strategy
Customer Education Industry
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Operational Efficiency
Optimizing Reach: How to market your external training program to learners
Discover how a redesigned or refreshed academy can transform customer engagement and drive business success—all driven by curated content and distribution channels for extra audience appeal.
FREE
59 min
Webinars
Marketing
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2024
Operational Efficiency
Scaling Success: 3 Plays for Lean Customer Education Teams
This session will guide you through three dynamic plays, each packed with practical tips, tactics, and real-life examples from industry leaders
FREE
46 min
Webinars
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Customer Education Industry
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2024
Operational Efficiency
Skilljar's Latest Innovations in Demonstrating the Business Impact of Education
See how Skilljar's new reporting and analytic capabilities are trailblazing how education program leaders demonstrate business impact.
FREE
19 min
Webinars
General
Analytics
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2023
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Ten Tips for Effective Content in Skilljar
We’ll show you how to execute on the top 10 content strategy tips
FREE
51 min
Webinars
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2019
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Content Strategy
Customer Education Industry
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The Better Way to Onboard Customers
The best onboarding programs have a super power: they’re constantly improving.
FREE
59 min
Webinars
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2020
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Content Strategy
Customer Education Industry
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The Champion’s Edge: Award-Winning Customer Education Playbooks
Award-Winning Customer Education Playbooks Unveiled
FREE
38 min
Webinars
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Customer Education Industry
2023
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The Four Pillars of Customer Enablement
Industry expert Steve Mullins joined us to share his model for successful customer enablement.
FREE
60 min
Webinars
Analytics
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2020
Content Strategy
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The New Formula for Customer Onboarding
Preventing Customer Churn and Driving Product Adoption
FREE
59 min
Webinars
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2019
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Content Strategy
Customer Education Industry
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To Monetize or Not to Monetize: Smartsheet's Story
Stephanie Barbee and Damani Musgrave share their first-hand experience in scaling a successful monetized program.
FREE
44 min
Webinars
Analytics
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2022
Content Strategy
Monetization
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Drive Revenue
Train to Retain
How Jamf Leveraged Short-form Content to Amplify Their GTM Strategy
FREE
59 min
Webinars
Analytics
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Content Strategy
Integrations
2023
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Customer Experience
Translating Customer Education Success into Business Impact
How to Talk About Customer Education so Your Executives Care
FREE
52 min
Webinars
Analytics
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2019
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Customer Education Industry
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Uncovering Actionable Insights with Customer Education Data Integrations
Learn about the importance of connecting your Customer Education program to the other business systems and tools used by your company.
FREE
52 min
Webinars
Analytics
Webinar
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2019
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Integrations
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3 Questions to Evaluate the Health of Your Customer Education Program
We’ve put together three questions to help you evaluate the health of your customer education program.
FREE
Guides
Analytics
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2019
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Customer Education Industry
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3 Reasons to Prioritize On-Demand Customer Training
Customer onboarding is an increasingly important part of long-term customer success. As your customer base grows, it becomes more challenging to consistently deliver an excellent experience with the same success.
FREE
Guides
Analytics
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2019
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Content Strategy
Monetization
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3 Risks You Take by Not Investing In Customer Education
One of the most effective mechanisms your company can implement to ensure customers are regularly deriving value from your innovative products and services is by investing in Customer Education.
FREE
Guides
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2020
Customer Education Industry
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3 Ways to Expand the Reach of Your Training Program
If you’re currently only using your training program for one target audience, you are missing out on a significant opportunity to support and enable other key groups with the same resources.
FREE
Guides
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2020
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Content Strategy
VILT
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4 Steps to Create a Customer Onboarding Program
Educate customers on why they need your product, not only on how to use it.
FREE
Guides
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2022
Customer Education Industry
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4 Ways to Market Your Customer Education Program
If you’re noticing that users aren’t registering or engaging with your training program, it might be because of a lack of awareness of your education program or of the value that your education program could provide.
FREE
Guides
Marketing
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2019
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5 Customer Retention Strategies that Work
Drive long term value with a customer-centric strategy
FREE
Guides
Analytics
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2020
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Customer Education Industry
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5 Ways to Ensure Training is Cross-Functional
Regardless of where your training department sits, it is essential that you’re in an organization that helps your program get the continued visibility and resources it needs to succeed.
FREE
Guides
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2020
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6 Ways to Secure More Training Budget
We’ll show you 6 ways to demonstrate the value of your program to stakeholders and secure the financial resources you need to be successful.
FREE
Guides
Analytics
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2020
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Customer Education Industry
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A New Segmentation Model for Customer Onboarding
Driving Product Adoption with the Risk-Scale Onboarding Matrix
FREE
Guides
Analytics
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2019
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Content Strategy
Customer Education Industry
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Badges, Certificates, and Certifications: A Comprehensive Guide to Credentialing
We explore the world of credentials in-depth and how they relate to customer and partner training programs.
FREE
Guides
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2020
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Credentialling
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Budget Planning: How to Prioritize Investments in Customer Education
This guide will show you how to ensure that your organization allocates the financial resources necessary to successfully run an education program.
FREE
Guides
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2020
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Customer Education Industry
Monetization
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Building a Business Case For Customer Training
Prove the value of your training program and tackle objections head-on with insight into how to build an effective business case for customer training.
FREE
Guides
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2019
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Customer Education Industry
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How Customer Education and Support Can Solve Each Other's Biggest Problems
We share real-world strategies to help customer education and support work together
FREE
Guides
Analytics
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2019
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Content Strategy
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How Customer Education Can Help You Scale Your Customer Success Team
We delve into why and how Customer Education is an effective method for scaling your Customer Success team.
FREE
Guides
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2019
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Customer Education Industry
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How to Choose an LMS for External Training
Is your Learning Management System optimized for external audiences?
FREE
Guides
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2022
Customer Education Industry
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How to Price and Package Customer Training
To charge or not to charge? That is the question many customer training teams are facing today.
FREE
Guides
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2019
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Monetization
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How to Use Customer Education Data to Make Better Business Decisions
Analyzing training data in conjunction with other key customer health and revenue metrics can help you optimize and prove the business value of your program.
FREE
Guides
Analytics
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2020
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Customer Education Industry
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Salesforce Integration Playbook
Enable your teams to see how learners are interacting with your Academy to drive success and recognize training value across the entire customer journey.
FREE
Guides
Salesforce
SFDC
Analytics
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Reports
Recent
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2024
Skilljar Implementation Guide
Skilljar’s Implementation team will partner with you throughout the initial stages of establishing your training site.
FREE
Guides
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2019
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Customer Education Industry
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Skilljar's Salesforce Integration 101
Skilljar’s Salesforce integration feeds your customer training data directly into your existing Salesforce CRM account.
FREE
Guides
Analytics
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2019
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Integrations
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Structuring Your Partner Education Program for Success
A partner education and enablement program can help you equip your partners with the resources that they need to effectively market, extend, and service your offering.
FREE
Guides
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2019
Partner Education
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The Definitive Guide to Customer Education Metrics
Start mapping customer training program impact to business outcomes
FREE
Guides
Analytics
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2022
Customer Education Industry
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The Free Training Fallacy: Why Paying for Training isn't a Roadblock
In this eBook, we’ll explore why both free- and fee-based training works and how you can get started with a monetization strategy.
FREE
Guides
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2020
Monetization
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The Why, What, & How of Transitioning to Virtual Training
Self-paced, on-demand programs can give students access to the information they need, exactly when they need it.
FREE
Guides
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2020
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Content Strategy
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Three Keys to Unlocking a Successful Customer Education Program
The most successful programs have three key attributes in common: strategy, content, and technology.
FREE
Guides
Analytics
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2019
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Content Strategy
Customer Education Industry
Integrations
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Training for Lead Generation, Customer Onboarding, and Support
Addressing prospect and customer needs in a thoughtful manner at every stage of the customer lifecycle is now a strategic necessity.
FREE
Guides
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2020
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Customer Education Industry
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Using a Last Lesson Experience in Your Courses
The Last Lesson Experience or Summary Lesson is a great chance to recognize achievement and recommend next steps
FREE
5 min
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Templates