Structuring Your Partner Education Program for Success
A partner education and enablement program can help you equip your partners with the resources that they need to effectively market, extend, and service your offering.
About this eBook
A partner education and enablement program can help you equip your partners with the resources that they need to effectively market, extend, and service your offering. The partners you train may include Independent Software Vendors (ISVs), Value Added Resellers (VARs), Large Account Resellers (LARs), franchise owners, consultants, and agents, among others.
In this guide, we’ll identify the key components and benefits of a partner education program and delineate how partner training differs from customer education.