3 Steps to Using Education to Fuel Product-Led Growth (PLG)

3 Steps to Using Education to Fuel Product-Led Growth (PLG)

From SEPTEMBER 2022

Skilljar's own VP of Customer Success, Sara Barnes, and our Manager of Implementation Services, Mike Komadina, share their secrets to leverage customer education to fuel product-led growth.

Drive growth, at scale, with a tech-touch

All companies benefit when they are more efficient and effective. This is especially true for product-led growth (PLG) companies. It's critical with this type of business model to reduce friction with user adoption, onboarding, and providing support, especially when serving many (often freemium/non-paying) users. Taking a smart approach to customer education drives move converting customers, reduces churn, and helps power expansion.

Learn from Skilljar's expertise (a direct result of working with some of the leading product-led growth companies) on how to use self-serve online education to help ramp up new users, get better adoption, and drive business outcomes. Building in self-serve education to new user onboarding flows not only teach users how to use your application, but also expand their broader domain knowledge on deeper topics that drive higher quality product usage.

Watch this webinar and learn:

• Why education solves most pain points associated with user onboarding at PLG companies
• How to use the 3 step D.I.D. framework to combat these challenges and ignite growth

Sara Barnes
VP of Customer Success

Mike Komadina
Manager of Customer Implementation

Michael Freeman
VP of Marketing