Value-based Customer Onboarding

Value-based Customer Onboarding

The panelists discussed various facets of their onboarding programs, including best practices and the evolution of their companies’ programs.

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About this course

In this panel discussion from Skilljar Connect 2019, moderated by Skilljar’s Product Marketing Manager, Linda Schwaber-Cohen, the panelists discussed various facets of their onboarding programs, including best practices and the evolution of their companies’ programs.

Topics discussed in detail include:

  • The teams are involved in customer onboarding and how responsibilities are delineated between them
  • Audience segmentation and designing an onboarding program that can be tailored for different audiences 
  • Monetization models for customer onboarding, including benefits and drawbacks
  • Measuring the success of a customer onboarding program

Panelists include: Melanie Gallo (Zenefits), Randon Ruggles (Jamf), Isabel Swartz (Clear Company), and Arnold Murray (Cisco).

About this course

In this panel discussion from Skilljar Connect 2019, moderated by Skilljar’s Product Marketing Manager, Linda Schwaber-Cohen, the panelists discussed various facets of their onboarding programs, including best practices and the evolution of their companies’ programs.

Topics discussed in detail include:

  • The teams are involved in customer onboarding and how responsibilities are delineated between them
  • Audience segmentation and designing an onboarding program that can be tailored for different audiences 
  • Monetization models for customer onboarding, including benefits and drawbacks
  • Measuring the success of a customer onboarding program

Panelists include: Melanie Gallo (Zenefits), Randon Ruggles (Jamf), Isabel Swartz (Clear Company), and Arnold Murray (Cisco).