Keynote: Trends in Education Services

XaaS business models are a current trend, and customer training organizations must adapt to better serve this business model.

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About this course

Keynote: Trends in Education Services: Moving from Non-Trendy to Trendy

A trend is defined as the beginning of a new direction and is often a twist to something that already exists, eventually catches on, and ultimately moves from non-trendy, to trendy, to mainstream, unlike a fad, which just goes away – think Pet Rock.  XaaS business models are a current trend, and customer training organizations must adapt to better serve this business model.  As such, many XaaS training best practices are emerging and therefore currently live in the non-trendy stage.  This presentation will discuss four key “non-trendy” practices that will help education organizations successfully support their company’s product adoption efforts, while promoting value realization for customers.  Be a trendsetter and apply these practices to help shape the future of customer training organizations. 

Speaker(s)

Maria Manning-Chapman
Distinguished Vice President, Education Services Research, TSIA



 

About this course

Keynote: Trends in Education Services: Moving from Non-Trendy to Trendy

A trend is defined as the beginning of a new direction and is often a twist to something that already exists, eventually catches on, and ultimately moves from non-trendy, to trendy, to mainstream, unlike a fad, which just goes away – think Pet Rock.  XaaS business models are a current trend, and customer training organizations must adapt to better serve this business model.  As such, many XaaS training best practices are emerging and therefore currently live in the non-trendy stage.  This presentation will discuss four key “non-trendy” practices that will help education organizations successfully support their company’s product adoption efforts, while promoting value realization for customers.  Be a trendsetter and apply these practices to help shape the future of customer training organizations. 

Speaker(s)

Maria Manning-Chapman
Distinguished Vice President, Education Services Research, TSIA